As a movement of churches with members stretching all across the nation, Great Commission Churches was in need of a website that would help to centralize and unify their movement. While they had a website in place at the start of the project, they desired to update both the design and the organization in order to produce a tool that would be useful to all members. Our goal was to provide a content architecture that would aid visitors in finding the information they may be looking for while also giving them an opportunity to express themselves through a sharp, unique design.

Initially, the organization of the content was the greatest need. With a large amount of content that is unique to numerous audiences, it was necessary to break down the information and prioritize the target audiences. As a result, the homepage itself targets 2 audiences, new visitors and current members. Using the section of the website that is above the fold, GCC gives a basic description of who they are and provides several opportunities for visitors to find a church near them.  The slideshow allows them to target both new users and existing members by including slides that point to resources for both audiences. In order to target existing members, recent news articles and upcoming events are made immediately available.

The design of the website was another important aspect of the project. GCC wanted to keep things simple, but allow the design to project a youthful, modern look. With these things in mind, we took their current logo as well as a few colors from their existing website and produced an design that would easily adapt to the large amount of changing content, yet still maintain a clean look. In addition to the general design, it was important to pay attention to the details of each page and make sure that as the content is updated and changed, the design attributes will be maintained.

GCC is thrilled with the completed project and their ability to easily manage and update their website using the Markup Factory platform, while maintaining a design that reflects the personality of the movement.